What do you understand by being a t-shaped marketer?

Question: What do you understand by being a t-shaped marketer?

A T-shaped marketer is a professional who is well-versed in a variety of marketing disciplines such as SEO, content marketing, social media, search engine marketing and analytics, design, customer service, public relations, product marketing, brand management, etc. The “T shape” refers to the breadth of knowledge across marketing disciplines (the horizontal line at the top of the T) combined with a deep knowledge in one or two discipline (the vertical line of the T). This type of professional is seen as highly valuable because they can usually understand/explain/apply marketing technology, tactics and strategy in different contexts and are able to solve problems from both a broad and narrow focus.

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