Differentiate qualitative and quantitative research?

Question: Differentiate qualitative and quantitative research?

Qualitative research is exploratory and seeks to understand and interpret people's subjective experiences, beliefs, and behaviors. It typically involves collecting non-numerical data through methods such as interviews, focus groups, and observations.

Quantitative research, on the other hand, is structured and seeks to measure and analyze objective, numerical data. It often involves large sample sizes and statistical analyses to uncover patterns and relationships between variables. Data is typically collected through surveys, experiments, and other structured methods.

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