_______________ Is known for the propounding of law of comparative judgement?
Question: _______________ Is known for the propounding of law of comparative judgement?
Louis L. Thurstone is known for the propounding of the law of comparative judgment, which is a method for measuring subjective judgments and preferences using paired comparisons. Thurstone developed this method in the early 20th century as a way to quantify individual differences in perception and cognition, and it has since been used in a wide range of fields, including psychology, marketing, and social sciences. The law of comparative judgment is based on the principle that subjective judgments are more reliable when made in comparison to other judgments, rather than in isolation.
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